In order to better clarify the market positioning of Chengbang high-tech renewable products and make overall arrangements for the phased work of the products, on the evening of May 20, the group held a special meeting of Chengbang High-tech (Chengbang, AIA) on renewable products. A total of 36 people from the general manager of the group branch (department), the heads of R&D, production, sales and other departments and related personnel participated in the meeting.
At the meeting, Li Xingxiao, executive vice president of the group and general manager of Xingfa Company, first clearly put forward the positioning of Chengbang high-tech renewable products. Taking advantage of chip spinning, recycled products should be clearly identified as one of the main products of Chengbang high-tech breakthroughs. At the same time, the meeting repeatedly emphasized the importance of brand, and proposed to strive to build its own brand and product characteristics based on the recycling industry, make overall planning with high requirements and a high starting point, and create the concept of a supermarket for recycled products. The production department must cooperate with sales. To achieve refined management (designation of personnel and equipment), through a series of work arrangements and strict control, we will strive to make Chengbang high-tech recycled fibers into famous brand products in Zhejiang Province, and then register the series of products as famous trademarks when the time is ripe. The current first stage goal is to make POY and DTY the first brand in Xiaoshao area.
The meeting also made overall arrangements for the recent work, established a key research team in stages, and determined the main responsible persons for general responsibility, R&D and production, sales coordination, upstream and downstream brand enterprise docking, product promotion, etc., with a clear division of labor and coordinated operations. At the same time, the specific work is subdivided, and the tasks of sales, publicity, market research, production, cost calculation and other tasks are divided into individuals, so that the rights and responsibilities are clearly defined and the responsibilities are in place. The meeting required all relevant blocks to strengthen communication and exchanges, hold work promotion reports and communication and coordination meetings every half month, unify ideas and carry out work as soon as possible. .
At the end of the meeting, Li Xingjiang, general manager of the group, put forward several requirements on the related matters of Chengbang high-tech recycled products. He mentioned that recycled products and other differentiated high-tech products are different from conventional products, and they need to make requirements for the first level and strictly implement them. The following three "more" content. First, the personal quality should be higher. The salesman should be proficient in the production technology knowledge of recycled products and other high-tech products, so as to bring professional sales services to customers; Provide the basis for the implementation of the decision. The second is to strengthen the team's ability to coordinate operations, perform their own duties, divide labor and cooperate, and assign responsibilities to individuals. Third, while emphasizing the humanized family culture, we should pay more attention to the rules and seriousness, so that the rewards and punishments can be more clearly defined, so that the goal of Chengbang high-tech renewable products can be achieved well and quickly.