The whole group conducts comprehensive learning, discussion, and practice of "customer-centric", and strives to satisfy customers

In order to better serve customers and strive to satisfy customers; the production department will better serve sales, and further improve the communication and cooperation between R&D, production and management personnel. On the evening of September 9, the group company held a "customer-centric", Efforts to make customers satisfied with study, exchange seminars, "learn" from Huawei's advanced management concepts, and further strengthen the "customer-centric" awareness of all staff. Heads of branches (departments) and core members attended the meeting.

Chairman Mr. Li Xingjiang emphasized in his speech that Huawei's strong competitiveness and vigorous vitality in the field of communications are inseparable from the "customer-centric" value that Huawei has always advocated. This is what our group urgently needs to learn from in its development. Yes, "customer-centric" sounds very simple, but how to really take root in the subconscious mind and implement it into everyone's actions requires further optimization in all aspects of the company's operation and management. Customers are our food and clothing parents, and we It is the relationship between fish and water. Putting the needs and interests of customers first is an inevitable requirement for survival and development. The affirmation and support of customers are the foundation of our development and growth. The problems and needs raised by customers are the space for our improvement. We must always maintain a keen market insight and quick response ability, and see the shortcomings of our own development and room for improvement. , We must deeply understand the true meaning of "why be customer-centric", and we must have a better understanding and a stronger awareness of trying to make customers satisfied, and we must revolve around "customer needs" in our usual work and management, and our own words and deeds. It is necessary to be more conscious and proactive and work harder. It is clearly emphasized that in the future, the group should take "customer-centric, and strive to make customer satisfaction as the starting point and foothold of all the work of the company, which is the core content and core values ​​of the company's long-term survival and development, as the company's long-term persistence and eternal pursuit. Goal. Requirements The person in charge of each branch (department) should always keep in mind "customer-centric" in their work, strive to satisfy customers, strictly require employees, and truly implement altruism into every communication service with customers, throughout the life of the company Always, truly think about customers, achieve customers, and achieve yourself.

On the evening of September 14, the AIA branch held a symposium, requiring all staff to carefully understand the spirit of the group company's meeting, unify their thinking, put forward the importance of improving product quality, and strive to achieve quality improvement and truly get customer satisfaction. On the evening of September 15, the group's high-level meeting further strengthened the study of "customer-centered", strived to satisfy customers, and required higher standards and higher requirements to be implemented. On the evening of September 16, Chengbang and the group headquarters held symposiums respectively, emphasizing the importance of good customer service. Chengbang company even determined that the current key task is to comprehensively improve product quality. For the company's "Quality Month", a series of activities were launched for this purpose. From September 16th to 17th, the trading company held symposiums in batches to convey the spirit of the group company's meeting, and required all personnel to unify their thinking, fully implement "customer-centered" based on their positions, and strive to satisfy customers. item work. On the evening of September 17th, the Group Finance Department held a symposium, clearly stating the importance of customer satisfaction, requiring all financial personnel to be rigorous and careful, to be conscientious people, and to strive to provide services for production, sales and other relevant departments. 

Talking about the service concept: If we want to maintain the "customer-centric" service concept for a long time, we must build a work process with this concept as the core. According to the needs of customers, the first step is to list the customer service list, that is, to be able to provide standardized service content; the second step is to realize the service, and customers must pay the bill, that is, to actively connect with the market and match customer needs; the third step is To meet the needs of customers, optimize and upgrade services, that is, to lock customers, tap their potential needs, and provide customers with customized services. Our business is customer-centric, and the business flow also comes from customers. In our organizational construction, the project organization construction around the process is the key link. Only when the process is completed at the node of the project leader can the customer value be maximized, with survival as the bottom line, customer-centric, and maximize the efficiency of resource integration and allocation. Therefore, our process construction is to liberate everyone, not to let people have nothing to do, but to let different talents reflect their own values ​​in different positions. The core of creating this process is the principle of "relying on customers to pull". Everything is customer-centric, which is our most important service concept.

The zero-defect service is the first, only with strong enough strength can we have confidence, confidence and capital in the interaction with customers. The needs of customers are room for improvement. For customers with high requirements, we will ask for advice humbly, actively improve, and win respect and market with better and higher-end services. To improve one's core competitiveness, technology can be copied, and services have their own advantages. Only by identifying one's own positioning, continuously cultivating, and achieving what others have and what others have, can we achieve win-win cooperation.

Accurately locate customer groups, identify customer needs, help them solve problems, and provide high-quality products and services. Take customer satisfaction as the standard to measure everything, pay attention to the diversification and individual needs of customers, and achieve rapid response and timely follow-up. Learn to establish a community of interest relationship with customers, give more benefits to customers, do not sacrifice long-term goals for short-term goals, and create a healthy cooperation environment. We must always maintain a sense of crisis, constantly strengthen our core competitiveness in the context of rapid market changes, and always demand ourselves with high standards. We must take honesty as the foundation, honesty is the foundation of survival, the source of development, and the most important intangible asset of the company. At all times, we must insist on doing things solidly and be a person clearly.

"Customer-centric", strive to make customers satisfied, all our staff should adjust their thinking immediately, put them into practice, serve customers from heart and action, and aim to solve the actual needs of customers. The joint efforts of people can comprehensively enhance the overall good image of our Xingfa Group among customers, and finally achieve the lofty goal of transformation and upgrading of the entire group and achieving sound, fast and sustainable development.